Overview

SD Worx provide integrated payroll software, as well as a fully outsourced payroll solution for businesses to streamline their payroll processes for more accuracy and efficiency. The assets of the marketing campaign “SD Worx: The Payroll People” are designed to be people focussed, light-hearted and relatable, using SD Worx’s bold brand colours.

Infographic

Tone of voice of the infographic is upbeat, cheerful and information rich, emphasising the people centric and expert nature of SD Worx’s processes.

eBook

Part of the “SD Worx: The Payroll People” campaign, the eBook carries on the themes of payroll expertise and puts the focus on people at the heart of a business, reinforcing the message of SD Worx as key provider of Payroll solution in the market.

Social advertising

SD Worx: The Payroll People – LinkedIn banner ads.

With thanks

To the ReallyB2B team for providing a clear brief and great copy.